Get a vision of the results I could get for your organisation…
Find out what my web content writing and copywriting clients have been saying below. Just click on categories here to go direct to testimonials (with business results shown in bold):
- Professional services companies
- Web design and marketing companies
- Small-to-medium businesses
- Not-for-profits
Professional services companies
“If you are shooting for the stars and want to be the best you can, you need good people around you. David is one of them. Quiet, unobtrusive and a killer when it comes to the written word.
He introduced us to the power of case studies through his ‘client survey’:
– How they allow you to connect deeply with your clients
– Get helpful feedback on your performance
– Gain a better understanding of their problems, key issues, and what they are looking for in you
– Demonstrate the reality of what you actually do for them (something we found very humbling)
– Not forgetting; something tangible that can be used in promoting your business
Talk about getting more than we asked for!
His content writing skills took things to another level, adding clarity and highlighting the value of what we do. There was a real synergy in bouncing ideas around with David. We got some major flashes of inspiration with potent phrases expressing our points of difference to stand out in the industry.
When I read through what he put together for our new website, one word described it… ‘Wow’!
A great person to have around when you want to grow your business!”
… Dominique Hawinkels, Founder and Director, JD-Data
“We were very happy with our existing website design, but looks are not everything. We wanted to feature better in Google searches and show business integrity through client feedback.
When I spoke with David I knew I was talking to a professional who knew what they were doing. He had a brilliant way of listening and extracting the information he needed about our business and what we were wanting to achieve. He was very thoughtful in his questions for clients who could speak more freely to him as an independent third party than to me directly.
David made beneficial suggestions for our website making it easier for potential clients to get the information they require and lifting our Google rankings. The testimonials/ case studies are invaluable to verify our business.
We are very happy with how the website turned out as a more effective sales tool. We were more than impressed with the service we received and would not hesitate to recommend David to others.”
… Managing Director and Consultant, Rite Building & Renovation Consulting
“The new website has attracted about 20 times the enquiries of the old one in a short time, and brought in some valuable leads. It’s also screened out the wrong sort of people, avoiding wasted time for them and us, plus saved us a lot of time in explanations and answering questions.
David put a lot of effort into figuring out what we’re about and brought things to our attention that we hadn’t thought about. His client interviewing also provided good feedback on the strengths our clients value most, yielding some strong testimonials.
His content writing has drawn compliments from clients and under-pinned sales growth, connecting us with people who wouldn’t otherwise find us.
We’re very happy with what he’s done for us and the resulting value added to our business.”
… Peter Bowerman, Sales Manager, NCS Acoustics Ltd
“It took me 2 months of searching to find someone with David’s unique skills. The website and brochure are high quality, highly attractive, and present a professional image of my firm; I have got this impression from every one I know
I cannot say enough about how good the service was. David has shown during every stage of the project his willingness to achieve what the client wants and he made it.
I am a very satisfied customer and will definitely award him more future work.”
… Sam Assadi, Eesac engineering consultancy, Bahrain
“We were very excited by what David did. The flyers are the result of an effective collaboration where David picked up on my vision and took it to a higher level.
David demonstrated excellent listening skills, and probing techniques when determining the project requirements. He also had an innate knowledge of the technology-based subject which aided us through the development of the material.
The flyers look great and the messages are succinct, clear, logial and easy to follow. It’s early days but they have a lot of potential, especially with download from our website.”
… Alistair Munro, Director, Business Communications & Information Systems Ltd
“David has transformed our website from a corporate presence into a sales machine that’s brought in 650% more business – with no more effort on our part to contact clients.
He has improved the quality and professional look of our marketing material, writing with succinct, user-friendly, and attractive language that communicates effectively to our clients, creating new sales opportunities.
He’s also saved me a lot of time writing quality material and researching subject matter. He’s been very prompt to help us when needed.”
… Chris Bishop, Reset Group
“Thank you for your efforts in refreshing the contents of my website David. My business is complex and specialised and I was impressed with your professionalism, patience and persistence.
It was easy to work with you given your consultative and collaborative approach. You were open to my ideas and often came back with ways to do things better.
I am rapt to see my site appearing near the top of the first page of Google – for most of the phrases people would use to find my kind of services”
… Sunit Prakash, Director SunIT Ltd
Web design and marketing companies
“I’m Mike Noone, founder and CEO of Tipping Point Marketing – a ground-breaking strategic marketing agency in the Asia Pacific region.
Now, I don’t recommend many people, because there are so few that actually stand out.
I want to introduce you to one of my secret advantages: David Frank – the man who can write.
David has the innate ability to not only understand but to also express the hot buttons of the market, with an uncanny knack for words.
This understanding of your prospects and customers is like Siamese twins have of each other. They get… that you get them. This makes it easier to “sell” your products and services, get more money, and win a bigger market share.
That’s why we are working with David. Talent like this does NOT come along every day. When you get the chance to work with an A player, you must seize it with both hands to get the results you really want in your sales and the difference that creates in your life.
Book David now before your competition does.”
… Mike Noone, Tipping Point Marketing
“As a website solutions consultant, it’s crucial for me to deliver business results for my clients. My copywriting partner is such an important part of this – my reputation depends on them.
They need to understand business holistically and how to turn marketing ideas into effective web content. They’ve got to be professional, flexible, and well organised, and do whatever it takes to meet client needs. A good personal manner is important too for building positive working relationships.
David fits the bill. I’ve had numerous comments from my clients about how pleased they are with his writing and the business results they’re getting.”
… Chris Milne, Zeald
“Great copywriting by the way! We ended up changing the design to make those great headings prominent, instead of the art.”
… Cassandra Simons, Peregrine Web Design
“I employed David to critique my website and he recommended the following:
Text – Changing the headings for more impact and body text for easier readability plus incorporating words to increase search engine ranking.
Meta tags – Different Titles and Descriptions to draw more search engine traffic.
Almost all of my new business was previously word of mouth, but since these changes I have had more new clients finding me online, turning into about 3 extra jobs a month. That’s about 25% extra business which is a great result!
I have recommended Spectra Media to a number of my clients and will continue to do so.”
… David Levin, Bizlinks Developments Ltd
“I appreciated the timely service and good communication with us. Your re-write of our site has raised enquiries from 2 per month up to 2-3 per week and growing [4 x sales volumes]. The conversion on those is about 80% because we’re attracting well qualified prospects – the kind we want.
We’re talking about $2,000 per week extra business [payback on content writing within a few days effectively]. It was great that you quickly understood our business and translated that to our customers in their everyday language to get attention. Also, the extra search engine keywords in the content have drawn business from new sources.
We’d like you to do some work for our clients too – if only they could see the huge payoff from good content writing!”
… Ashley Bryan, Web Strategies
“Awesome! Thanks David. We have had some really good feedback from our clients on your blogs 🙂 Needless to say we are delighted with your articles – they are adding real value to our business by helping our clients to get the best use from our email services to advance their own businesses”
… Donna Richardson, Mobilizemail
“The big issues in my experience of web industry contractors and virtual teams are unreliability, poaching business, and price fuzziness or surprise hikes. I’ve also had projects jeopardised by cavalier off-the-mark work.
These are things you don’t do – a point of difference. Trust is earnt – you have earnt it.”
… Wendy Page, Bloomtools
“It was great that you fitted in as a ‘seamless’ part of our web team. We needed someone with professional expertise we could safely entrust our business and clients to.
I appreciated your tactful manner in helping our clients along – patiently persuading them what was best for their business.”
The outcome has been increased Google rankings, visitors, and enquiries.”
… David McKay, Calders
Small-to-medium businesses
“I would like to express my sincere thanks for the outstanding written and illustrative content for the cover of my latest book. I feel you have truly captured and succinctly expressed the depth of the essence of my story.
I sincerely appreciate your prompt, open, and informative communication; furthermore, it guided me down paths I had not originally thought of. Your work will enable me to better connect with my target readers and enable them to make a qualified decision to purchase my book.
I know how much time and effort you invested to not only get the project done by the deadline, but to ensure that I was satisfied with every step of the process.”
… Andrew Masters, author and owner of Tripod Photographics, Perth, Australia
“Our websites, brochures and letters are working really well for us thanks to great design and David our writer who’s become like another member of the management team to consult for various marketing, communications, and web matters.
Our business has more than tripled in the last year and David has had a real hand in this. I’ve proudly displayed some of his work in my office and people often ask me who did it. I’ve recommended him to quite a few people”
… Clive Ashworth, Aspect Blinds
“You increased our website sales by at least 100% virtually overnight by redoing our main pages. They are now much clearer, more positive, and better worded.
A customer recently commented that though he didn’t like using the internet, he actually had fun on our site and found it easier to use than others he looked at.”
… Roller Blinds NZ
“We were very pleased with your timely work. We sent out your brochure and sales letter to 45 catering businesses and got 5 calls [11% response]. Out of that we’ve arranged 2 successful loans [4% sales outcome]. We’ll be sending out to more of them when we’re ready to handle the extra business!
I especially appreciated your advice on marketing strategy to make the most of our natural strengths to get the best results.”
… Tempei, Cautela Capital
“I have had $9000 worth of work already from my new website, so it must be working. Thanks! [content writing has effectively paid for itself in about a week]. I don’t think I actually got any work at all off my old site.
Unique visitors for first month was 266 and 3rd month is 486, so it’s growing which is good [Google ranking between 1st and 5th for several key word phrases]”
… Simon Stent, Home and Vision
“We were extremely happy with the web content writing. I was impressed that you were able to write such interesting and attention grabbing information on our services without prior knowledge of materials handling equipment.
The way you wrote in the same format as our content management system made it easy to load, saving time and trouble.
We have had a great response from the new site and customer compliments. It’s been a very handy marketing tool, saving time compared to other ways. Sitting at the top of Google will also help people find us.”
… Charlotte Hema, Central Forklift Group Ltd
“Our website is a cornerstone of our business, something we knew from the beginning was going to take a lot of resources. During the design phase our team was simply tied up with all the technical aspects of the website build and day-to-day business operations.
Not only didn’t we have the time to write the content but more importantly we hadn’t the inspiration to do it appropriately.
David was able to grasp the complexities of our core activity and find the most valuable benefits for our customers, and write content in plain clear language. It was indeed a huge help for us, and has proven to increase our sales.
His work has largely paid for itself in 2 – 3 months. A big thank you David, and we hope you’ll help us with the coming magazine advertising.”
… Samuel-Adrien Balley, France Aviation
“The ad looks awesum mate, the text is spot on, well done, excellent team work. Its working really well as I can get as much business as I like by dropping fliers into letter boxes down the street where I’m working. Don’t want to drop too many off or I’ll be overloaded!
I am very happy, thanks heaps”
… Erin Whitaker, Wellington Property Wash
“David delivered beyond our expectations. He really did his homework on our business and industry and came up with new approaches for our website content that we hadn’t thought of and it’s made a huge difference to our sales.
we’ve had more enquiries than ever before and have been able to cut costs on other less effective forms of advertising.
His service has been great value for money, effectively returning the money spent in just one month, and I have no hesitation in recommending him to other businesses.”
… John Crivello, World Relocations Moving and Shipping
“I’m very pleased with the way my site is going. Although the two and a half months since it went live are traditionally our worst months of any year, the interest and our position on Google has improved dramatically.
The written content you did for me was a real insight into what a professional can do – all the same information as I provided but presented in such a totally different, interesting and attention-getting way.
It was great dealing with someone who explained reasons for various things, clearly and patiently”
… Pam Pearson, Blooming Good Fertilisers
Not-for-profits
“Felt I had to contact you again to say that the enquiries from the website are continuing to increase! Prior to the new website things had really fallen off so I notice the difference. And I sense most are genuine.
Thank you for all you do.”
… Lesley Simpson, secretary, Elijah House NZ
“We have found David’s creative ability in design gives a crisp presentation along with user-friendly understanding for our clients. This has increased our enquiry level, along with the demand for our services.
Good communication skills are so important in our current business environment. We have found that David communicates well, listens and gets back to us promptly with his concepts.
We are able to talk through and exchange our thoughts with him freely and smoothly, which speeds up the process, ending in better quality hassle-free promotions.”
… Michael Powell, Elijah House Wellington Region chairman
Contact me now on 0800 385 1800 or via the contact page
